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Manchester City, one of the most famous football clubs in the world, has entered into a deal with OKX, one of the fastest growing cryptocurrency exchanges in the world. Moreover, the opening content will be made available in collaboration with four of the team’s star players – Alex Greenwood, Ilkay Gündoğan, Jack Grealish and Rúben Dias.
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Introducing our new #OKX Ambassadors, @mancity starsJackGrealish, @IlkayGuendogan, @AlexGreenwood and @robendias! Stay tuned for more action from the field
— OKX (@okx) February 2, 2023
Fans to connect with players on the OKX Collective
The OKX deck will feature an easy-to-use interface where fans can purchase NFTs, listen to a special playlist chosen by the team, and access exclusive content, which can also be customized according to the player’s chosen style.
Here’s what Manchester City winger Jack Grealish had to say about the new partnership: “Manchester City and OKX are both winners. Combining football and the metaverse brings fans closer to the action! I’ve had so much fun bringing my digital profile to life with the support of the Club and OKX.”
Football and crypto: friends with benefits
In fact, soccer and blockchain made history along with Socios.com, providing cryptocurrency tokens for most of the major European soccer clubs. After the news, Socios.com host Chiliz (CHZ) hit a bullish wave and rose 3.2% in the past hours, notching a daily gain of 12%.
At the time of publication, the 63rd altcoin by market cap, Chiliz (CHZ), was trading at $0.147044, according to Queen Gekko. The soccer cryptocurrency saw a huge monthly rally with a gain of 44.2% but it did not regain the key resistance line of $0.15. Interestingly, CHZ declined throughout the entirety of the FIFA 22 World Cup, dropping to $0.099825 on December 30, 2022.
I’m learning more and more about dev communities and what’s next for chiliz blockchain 2.0. I’m biased but I’m very confident that the Chiliz ecosystem will bring a lot of value to the fans, the sporting properties, and innovation in general. A long journey ahead. CHZ dollars.
— Alexander Dreyfus (@alex_dreyfus) February 2, 2023
on the flip side
- There is no official launch date for the Manchester City NFT Market or OKX Collective.
Why should you bother
Grand View Research reports that the total market capitalization of the NFT sports market in 2035 could reach $211 billion, and is one of the fastest growing cryptocurrency niche markets.
Read more about the latest NFT projects:
Web3 Startup Sorare scores huge deal with Premier League
Amazon (NASDAQ:) Alleged Entry into the Cryptocurrency Market with the NFT Initiative?
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