Shiba Inu (Sheep) was adopted by the London Lions Basketball Club

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Founded in 1977, the UK’s best basketball club has built up a huge fan base among the youth. With basketball gradually increasing in popularity in the UK, the club is taking the opportunity to educate its fans about crypto and financial technology. Furthermore, fans can purchase tour tickets, season passes, merchandise, and accessories from the Lions Shop.

Here are the top cryptocurrencies included in this transaction:

  • Bitcoin (BTC)
  • Ethereum (ETH)
  • ApeCoin (APE)
  • Dogecoin (DOGE)
  • Shiba Inu (sheep)
  • polygon (matic)
  • Litecoin (LTC)

Besides, BitPay supports over 100 other cryptocurrencies, including the popular stablecoins TetherUS (USDT) and Binance USD (BUSD). The largest payment processor worldwide can use Coinbase Wallet, Ledger Wallet, Trust Wallet and metamaskand some other transactional DeFi wallets, making it easy for crypto enthusiasts to buy a ticket to the following 7 EuroCup days Game.

Fans to pay for tickets in crypto

With basketball gaining popularity in the home of football, the London Lion’s Copper Box Arena sold out for the first time this season when the club joined the prestigious EuroCup tournament.

Since most of the club’s fans are young people, Partnership with BitPay The club managed to spread the word about cryptocurrency. Besides, BitPay plans to roll out an educational program to increase the financial literacy of young people. This comes at a time when eight out of ten young people in the UK feel uncertain about their financial resources.

Jonathan Lutzky, Operating Partner of 777 Partners, explained that the club aims to positively impact the community while “money management and future-facing financial literacy are some of the most important pillars.”

London Lions is the first British basketball club to make a deal with BitPay. Ultimately, partnerships with popular sports teams can greatly accelerate cryptocurrency adoption in the region.

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